video

This real estate video content WILL convert in 2026

If your resolution for 2026 includes a video marketing strategy, these real-life examples from Jimmy Burgess will provide inspiration for implementation.

Video is no longer optional in real estate. It is one of the clearest separators between agents who are building long-term momentum and those who are still relying on short-term tactics. The agents who consistently show up on video, especially with local and value-driven content, are the ones quietly positioning themselves in the top tier of their markets.

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The 5 C’s for Making Powerful Marketing Videos

To stand out on social media, you need to consider video marketing. Here are tips to help you get over your fear and get the camera rolling.

It’s plain and simple: Agents who use video in their social media marketing receive more inquiries, according to Kim Rittberg, an award-winning video marketer and real estate video coach who spoke at NAR NXT, The REALTOR® Experience, in Houston last month. “Just listed” and “just sold” posts aren’t enough, she says. “You’re not just selling homes, you’re selling yourself.”

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Turn 1 short video into 3 posts: How to scale your content with AI

Instead of trying to do everything yourself, Josh Ries writes, leverage the power of AI to help you repurpose and rethink your content marketing.

For years, I was stuck on what I now call the “real estate content treadmill.” The cycle looked like this: spend hours researching a video, record it, spend more hours editing, post it and then watch it flop. So, I’d start all over again, burning time, producing mediocre content, and neglecting the activities that actually grew my business like networking, following up with clients and building relationships.

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Educational Video Ads: The Secret to More Leads and Sales

Have your organic videos hit a ceiling—great views, but disappointing conversions? Wondering why your competitors are turning video content into a lead-generation machine while your results stay flat?

Educational video ads offer a performance-driven approach that combines storytelling, targeting, and conversion psychology in one powerful format.

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Video Prospecting in 2025: How to Stand Out with Promising Leads and Prospects

Sales prospecting is tough. With inboxes overflowing and buyers getting bombarded by messages, standing out is harder than ever.

That’s where video prospecting comes in.

Instead of sending another text-only message, a video message grabs attention, builds trust and sets you apart.

In this post, we’ll break down why video prospecting works and how to use it in your sales process.

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How to maximize the power of influencers in your marketing

Approach partnerships by offering value through venue access, co-hosted or co-branded events, or creative collaborations that resonate with your shared audiences, Rainy Hake Austin writes.

Traditional and online advertising have become all too easy to ignore. Our mobile phones and laptops, social media, streaming services, news channels — they’re all competing for a limited resource — our attention.

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How to Create a Short-Form Video Series

Are you looking for a breakthrough content strategy? Wondering if a short-form video series could transform your marketing results?

In this article, you’ll learn how to develop a consistent short-form video series to rapidly grow your audience and create multiple revenue streams.

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From Zero to $150K: This YouTube video strategy can deliver GCI wins

If you’ve been on the fence about leaning into producing YouTube videos for your business, now is the time to commit, Jimmy Burgess writes. Follow this blueprint.

The passive prospecting of having YouTube videos marketing your business while you do other things is unmatched. In this article, Noah Escobar shares the easy-to-follow, step-by-step process he’s utilized to generate over $150,000 in GCI in the past 15 months.

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