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Tag: social media

Zero-Click Challenge: Why Marketers Must Go Back to Fundamentals

Are you struggling to drive traffic from social media to your website? Wondering why your carefully crafted content isn’t generating the clicks it once did?

In this article, you’ll discover how to leverage zero-click marketing strategies to build influence and reach your audience when traditional click-based tactics are becoming increasingly ineffective.

Click Here to read the full article on Social Media Examiner Continue reading “Zero-Click Challenge: Why Marketers Must Go Back to Fundamentals”

Positioning Strategy: How to Ensure Your Message Connects

Have you ever launched a marketing campaign only to hear crickets? Or struggled to explain what makes your company different—despite having a great product or service?

In this article, you’ll discover a five-part framework for developing a winning positioning strategy, including how to test your assumptions, gather multi-source market insights, and get internal and external buy-in for your messaging.

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AI Social Content at Scale: Grow Your Reach, Regain Your Time

Feeling overwhelmed by the nonstop pressure to create social content—and still not seeing the traction you want? Wondering how others are pumping out polished videos, thought leadership, and lead-generating posts while you’re buried in to-do lists?

With the right systems, AI can deliver consistent, high-quality content at scale, without sacrificing your brand or personal work-life balance.

In this article, you’ll learn how to choose the right content strategy, build an AI-powered production system, and create scalable social media content using tools like Claude, Poppy AI, HeyGen, and ElevenLabs. You’ll also see how to maintain quality, transparency, and authenticity as your social channels grow.

Click Here to read the full article on Social Media Examiner Continue reading “AI Social Content at Scale: Grow Your Reach, Regain Your Time”

Creating AI Roles to Grow Your Business

Ever feel like your business is stuck in a loop of repetitive tasks and missed opportunities? Do you keep putting off strategic projects because you’re buried in day-to-day demands?

By creating specialized AI team member roles, you can scale faster, make smarter decisions, and prioritize the projects that move the needle.

This article walks you through how to create custom AI team members using tools like ChatGPT and Claude. You’ll learn how to choose the right roles, match them to the best platforms, write high-impact instructions, and integrate each AI role with your business workflows—securely and professionally.

Click Here to read the full article on Social Media Examiner Continue reading “Creating AI Roles to Grow Your Business”

Maximize Your Instagram Growth: Getting More of The Right Followers

Struggling to grow your Instagram following with people who actually care about your content? Wondering how to attract the right audience—without wasting time chasing trends that don’t convert?

In this article, you’ll discover proven strategies to attract highly engaged, aligned followers on Instagram—so you can build a loyal community that supports your goals and fuels real growth.

Click Here to read the full article on Social Media Examiner Continue reading “Maximize Your Instagram Growth: Getting More of The Right Followers”

Trending: Agents, it’s time to show your face (and find your voice)

From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down.

Social platforms are doubling down on visibility — whether that means spotlighting personality-driven content, surfacing job listings more effectively or amplifying what others are saying. This is evident in personality-driven content, job listings and user-generated content. Platforms like Instagram Reelsemphasize engaging content, while AI optimizes ad delivery.

Click Here to read the full article on Inman Continue reading “Trending: Agents, it’s time to show your face (and find your voice)”

The scroll-to-sold TikTok strategy to yield 10 closings in 120 days

Want more engagement on your next social media post? TikToker Courtney Benson and Jimmy Burgess tell you how to show up with authenticity and share the good, the bad and the ugly.

If you thought TikTok was just a place where people post silly dances or baby versions of adults talking, you might be missing out on one of the most overlooked opportunities in real estate. Courtney Benson, serving the Dallas/Fort Worth market, has closed 10 transactions directly from TikTok already this year.

Click Here to read the full article on Inman Continue reading “The scroll-to-sold TikTok strategy to yield 10 closings in 120 days”

Advanced LinkedIn Networking: How to Connect and Convert

Struggling to turn LinkedIn connections into real opportunities? Wondering how to go beyond surface-level networking and actually convert conversations into business results?

In this article, you’ll discover advanced LinkedIn networking strategies to help you build authentic relationships, boost engagement, and turn your professional presence into consistent growth for your brand or business.

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7 social media hacks every real estate agent needs

In a competitive market, these simple but powerful strategies from Alyssa Stalker can help agents boost visibility, grow engagement and generate real leads without feeling stretched thin.

Social media can be one of the most effective and free tools in your business arsenal. But for it to work, it has to be intentional. For real estate agents, consistency is important, but so is positioning. Showing up regularly while building trust and recognition as a local expert is what creates long-term visibility and brand equity.

Click Here to read the full article on Inman Continue reading “7 social media hacks every real estate agent needs”

6 concrete tips for crafting a cohesive content calendar for 2025

You don’t need to plan every post months in advance, but you need a system that aligns with your goals, reflects your expertise and allows you to show up with clarity, Alyssa Stalker writes.

If your social media presence feels scattered, you’re not alone. A content calendar is a practical way for agents to stay organized, maintain relevance, create momentum and establish a recognizable brand presence across various platforms.

Click Here to read the full article on Inman Continue reading “6 concrete tips for crafting a cohesive content calendar for 2025”