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Tag: Real Estate

Out of time? Here’s how to create some (even if you’re busy)

Ditch these 6 common time management myths, and pick up as many of these 10 proven strategies from author and coach Bernice Ross, and you’ll find more time in your day to day.

Let’s face it — if you don’t control your schedule in real estate, it will control you. If you’re wishing for more time for a vacation or even two days off in a row, here’s a list of proven strategies to help you create more time in your schedule, improve your productivity, and increase your well-being.

Click Here to read the full article on Inman Continue reading “Out of time? Here’s how to create some (even if you’re busy)”

Help Clients Attract Tenants with Technology

Many real estate agents have a portfolio of investment clients that they help. Whether it’s managing an investment portfolio for a client and ensuring their properties are rented out and taken care of, or helping with the property management on a larger property, real estate agents are often front-and-center when it comes to what’s working to bring in—and keep—tenants.

Click Here to read the full article on The Realtor Magazine Continue reading “Help Clients Attract Tenants with Technology”

Hot-app summer: 15 brightest tech tools for real estate agents

Creating leverage through technology has never been easier, Jimmy Burgess writes. Check out his list of hot apps to make this summer sizzle for your business.

Leverage, through apps and technology tools, has never been more readily available for real estate agents. If there is an area of your business that is difficult or you struggle with, odds are there’s an app for that. In this article, I’m going to share fifteen apps every agent should be utilizing right now.

Click Here to read the full article on Inman Continue reading “Hot-app summer: 15 brightest tech tools for real estate agents”

Welcome to the brand new rules of advertising

The recent Cannes Lions International Festival of Creativity embodied the dawn of a new era for marketing. Here are the four new rules of brand-building and business growth.

In 2011, the Cannes Lions International Advertising Festival changed its name to the Cannes Lions International Festival of Creativity due to, according to organizers, the evolution of the industry. The traditional definition of advertising didn’t apply anymore—justifiably so at the time.

Click Here to read the full article on Fast Company.com Continue reading “Welcome to the brand new rules of advertising”

12 ways to build strong lender partnerships for happier clients

Clever CEO Luke Babich writes that partnering with well-qualified lenders helps you help your clients, build your brand and add value to every real estate transaction.

There are few certainties in real estate. Whether it’s a buyer’s or seller’s market, no matter where prices are sitting, one thing is true: lenders are a key part of the process, and your relationship with them can have a big influence on your clients’ overall satisfaction.

Click Here to read the full article on Inman Continue reading “12 ways to build strong lender partnerships for happier clients”

9 easy social media content ideas to get you out of a summer slump

Want some fast, simple ideas for powering your marketing through a summer slowdown and pumping up the volume on your pipeline? Agent Johnathon Pressman has you covered.

If you’re like most real estate agents, you’re a regular social media user. You post a couple of photos when you have a new listing, then again when you sell a property. There’s nothing wrong with that, but if you want to make the most of your social media pages, you need to engage your audience and post regularly consistently.

Click Here to read the full article on Inman Continue reading “9 easy social media content ideas to get you out of a summer slump”

Anatomy of a client consultation: A head-to-toe approach

While negotiating skills are top of mind for agents as commission confusion sets in, consultant Rachael Hite offers a step-by-step strategy that should ensure optimal service all summer long.
Lead generation and commission negotiation skills are currently the song of the summer for most agents. While I love a good lead gen brainstorming session, unless you have a solid plan in place for how to nurture the prospects you capture, you’re going to have difficulty seeing a return on your investment for prospecting efforts.
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Artificial intelligence is the all-in-1 tool real estate desperately needs

Already touted by Zillow and others, the technology represents an opportunity for the real estate industry to reimagine itself at a time when solutions are desperately needed, writes Brad Inman.
Every week, a real estate company announces a new artificial intelligence product — reminding me of the days when every business put out a press release to say it launched a website.
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Ahead of the Curve: Real Estate Smart Contracts & Blockchain

A major technological shift is underway. With the rise of blockchain technology and real estate smart contracts, savvy agents are finding themselves at a crossroads where innovation meets tradition. Could these advancements render traditional agents obsolete or is this just a phase that will pass?

It’s fair to say that ignoring emerging technology during this period of history would be a mistake. Forward-thinking agents who adapt and enhance their practice first will always be the trailblazers shaping the market of tomorrow. A lot of agents are already using these technologies to set themselves apart in the hyper-competitive world of luxury real estate.

Click Here to read the full article on Tom Ferry.com Continue reading “Ahead of the Curve: Real Estate Smart Contracts & Blockchain”

Writing Real Estate Marketing Emails That Win Trust

You’ve undoubtedly heard that you need to be sending marketing emails. Jason Pantana calls real estate email marketing the “Greatest marketing channel of all time.” But here’s the kicker… Bad marketing emails can hurt you just as much as good ones can help establish your market credibility.

Real estate email marketing requires precision and not generic ChatGPT copy which would only demonstrate how out of touch you are with your audience.

In this blog, I’ll show you five of my best real estate email marketing practices, how to write marketing emails, and five mistakes to avoid.

Click Here to read the full story on Tom Ferry.com Continue reading “Writing Real Estate Marketing Emails That Win Trust”