10 ways to set the stage for offers that win

Writing a winning offer isn’t rocket science, team leader Carl Medford writes, but it takes attention to detail, an understanding of best practices and a willingness to communicate.

I was recently asked to write an offer for a buyer outside our normal service area. Since our core business is located in the uber-competitive Greater San Francisco Bay Area, we have well-honed systems designed to help our sellers maximize their returns.

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Properly position homebuyers with this winning 5-part offer strategy

Jimmy Burgess and Andrew Undem share strategies for writing a compelling offer on behalf of buyers, closing more deals and building lifelong client relationships.

As agents search for ways to communicate and provide buyers value in today’s post-NAR settlement environment, having a clear framework for drafting a winning offer has never been more valuable.

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What to do if a client says, ‘I’m not selling my home for THAT price’

If your client is frustrated by a lowball appraisal, even when they’ve done everything right to get ready for the market, there may be bias at work, Dr. Lee Davenport writes.

Listing agents must be meticulous about a home’s details and how it is presented to prospective buyers. Top-producing agents often have their own checklist of tried and true tasks and recommendations they give to the homeseller to help them prepare their home to receive the best offer.

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