Building a successful real estate brand isn’t just a step; it’s your key to unlocking doors, literally and figuratively. In this guide, we’ll provide a step-by-step approach for establishing your brand while emphasizing the importance of nurturing relationships and using a Customer Relationship Management (CRM) system.
Click Here to read the full article on The Realtor Magazine Continue reading “How to Build Your Real Estate Brand”
Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information.
Click Here to read the full article on Inman Continue reading “How to create marketing that makes the phone ring”
Social media is not just about posting pictures of your vacation or catching up with old pals; it’s a goldmine for generating real estate leads. The number of users scrolling through their feeds every day positions agents to connect with prospective clients in a personal and very scalable way. You must strategically turn social media followers into actionable leads to drive real impact. If you’re ready to turn your social media platforms into a lead-generating machine, here are 19 actionable real estate social media marketing strategies to have that lead pipeline flowing!
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Establishing yourself as a luxury real estate agent doesn’t have to cost more, broker Tara Meier writes. It’s about a simplified aesthetic and a strong sense of your value proposition.
Breaking into the luxury real estate market can seem daunting, especially when you are just starting and your bank account isn’t quite where you’d like it to be. However, presenting yourself as a knowledgeable, polished and professional luxury agent does not require a vast budget. It’s about leveraging what you know, how you present yourself and the exceptional service you offer.
Click Here to read the full article on Inman Continue reading “How new luxury agents create high-end vibes and don’t break the bank”
For sales professionals, building trust and rapport with clients is crucial. Video emails have become a key tool for this. Unlike normal text emails, video emails add a personal touch, letting sales teams engage with clients more authentically.
Screen recordings, especially in sales, offer a big advantage over regular emails. They let you not only explain but also show, giving more clarity and a personal touch that text often can’t match.
Click Here to read the full article on Bomb Bomb Blog Continue reading “Screen Recording for Sales Professionals: Building Trust with Video Emails”
Wish you were more persuasive? Wondering how to tap into people’s beliefs to improve your marketing results?
In this article, we’ll explore how people’s beliefs impact the buyer journey.
As marketers, we often use tactics and strategies to reach our target market and audience. But what if there was a more fundamental approach that could make all our efforts more effective? Billy Broas, author of Simple Marketing for Smart People, argues that understanding customer behavior and shaping their beliefs is the key to a successful marketing strategy.
Click Here to read the full article on The Social Media Examiner Continue reading “How to Leverage Buyer Beliefs to Improve Your Marketing”
Are you using the wrong types of video in the various stages of your customer’s journey? Wondering how to make adjustments?
In this article, we’ll explore developing a video content strategy.
As a marketer in today’s digital landscape, you understand the immense power of video content. But creating an effective video marketing strategy can be challenging. How do you produce the right types of videos for each stage of the customer journey? What’s the best way to balance quality and quantity? How can you ensure your video content drives real business results?
Click Here to read the full article on The Social Media Examiner Continue reading “Video Content Marketing Strategy: Balancing Quality and Quantity”
Creating leverage through technology has never been easier, Jimmy Burgess writes. Check out his list of hot apps to make this summer sizzle for your business.
Leverage, through apps and technology tools, has never been more readily available for real estate agents. If there is an area of your business that is difficult or you struggle with, odds are there’s an app for that. In this article, I’m going to share fifteen apps every agent should be utilizing right now.
Click Here to read the full article on Inman Continue reading “Hot-app summer: 15 brightest tech tools for real estate agents”
Answer: It fills your marketing funnel with warm leads. Here’s what that looks like on social media.
Do you remember the last time someone hung up on you?
Have you ever been the one doing the hanging up? Rejection, hurt, anger, surprise and embarrassment are the feelings associated with such interactions. How do we overcome them? The answer lies in the art of active prospecting.
Click Here to read the full article on Realtor Magazine Continue reading “What Does Active Prospecting Unlock for You?”
Are you struggling to make social media work for you? Wondering how your marketing needs to change?
In this article, we’ll explore how marketers can embrace changing times.
Marketers face numerous challenges regarding their social media presence today. The rules of the game have changed significantly in recent years, and marketing strategies that worked just a few years ago may no longer be effective.
Click Here to read the full article on Social Media Examiner Continue reading “Forget Everything You Know About Social Media: Embracing Chaos”
