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Tag: Marketing

5 Best Real Estate Video Editing Software

Creating high-quality, attention-grabbing real estate videos is necessary if you want your website and content to stand out. But with so many video editing software options, it’s hard to pinpoint the best one. Whether you want to assemble your listing’s video walkthrough or introduce your agent services, I’ll help you pick the right software. I evaluated dozens of real estate video editing software providers to select the five best picks based on pricing, features, user experience, and verified reviews.

Click Here to read the full article on The Close Continue reading “5 Best Real Estate Video Editing Software”

The Best Facebook Ad Strategy For Realtors: Custom Audiences

Social media has become an essential tool in real estate marketing, with 48% of agents considering it the most effective form of advertising. However, many agents still face challenges in generating high-quality leads and converting them into clients through traditional Facebook and Instagram ads.

If you’re among those struggling to make social media ads work for you, there’s one powerful ad strategy that could transform your results: Custom Audiences.

Click Here to read the full article on Lab Coat Agents Continue reading “The Best Facebook Ad Strategy For Realtors: Custom Audiences”

Using AI to Expand Your Ideas and Creativity

Want to enhance your creative abilities with AI? Looking for practical techniques for embracing AI throughout the creative journey, from initial concept to final product.

In this article, you’ll discover how to use AI to expand your creativity.

The landscape of human creativity and marketing is experiencing a seismic shift with the emergence of artificial intelligence (AI) technologies. Helen Todd, founder of Creativity Squared and an early pioneer in social media marketing, has witnessed this transformation firsthand.

Click Here to read the full article on The Social Media Examiner. Continue reading “Using AI to Expand Your Ideas and Creativity”

Master Marketing Strategy: Expand Your Market & Boost Leads

You’ve been in real estate for a few years now. You’ve nailed the basics of prospecting, closing deals, and maintaining a steady income. But lately, you’ve hit a plateau, and it’s clear that without a stronger marketing strategy, growth is going to be tough. You’re still relying on the same lead sources, and while you’re making money, it’s not enough to fuel the kind of business growth you know you’re capable of.

Click Here to read the full article on Tom Ferry.com Continue reading “Master Marketing Strategy: Expand Your Market & Boost Leads”

5 Strategies to Market a House with a Dated Kitchen

Remodeled kitchens help sell houses faster and for higher prices, but what can be done when the kitchen, the heart of the house, shows its age?

Key Takeaways:

To compensate for a dated kitchen, there are different strategies you can take:

  • Adjust the price downward to reflect work that needs to be undertaken
  • Have sellers make cosmetic changes to help it look fresher
  • Compete with up-to-date kitchens by helping buyers envision a major overhaul

Click Here to read the full article on The Realtor Magazine Continue reading “5 Strategies to Market a House with a Dated Kitchen”

33 Ways To Generate High Quality Leads that Convert

In today’s market, it’s vital to have strong lead generation that lends itself to you and your business. At Lofty we take a unique 360° approach to lead generation. Rather than simply running 1:1 ad campaigns on your behalf, our marketing team works closely with customers to understand their goals and budget. We then craft a custom marketing strategy that employs multiple campaigns and advertising programs, all working together to engage prospects at different points throughout their journey.

Click Here to read the full article on Lab Coat Agents Continue reading “33 Ways To Generate High Quality Leads that Convert”

How to Build Your Real Estate Brand

Building a successful real estate brand isn’t just a step; it’s your key to unlocking doors, literally and figuratively. In this guide, we’ll provide a step-by-step approach for establishing your brand while emphasizing the importance of nurturing relationships and using a Customer Relationship Management (CRM) system.

Click Here to read the full article on The Realtor Magazine Continue reading “How to Build Your Real Estate Brand”

19 Real Estate Social Media Marketing Tips to Generate Leads

Social media is not just about posting pictures of your vacation or catching up with old pals; it’s a goldmine for generating real estate leads. The number of users scrolling through their feeds every day positions agents to connect with prospective clients in a personal and very scalable way. You must strategically turn social media followers into actionable leads to drive real impact. If you’re ready to turn your social media platforms into a lead-generating machine, here are 19 actionable real estate social media marketing strategies to have that lead pipeline flowing!

Click Here to read the full article on The Close Continue reading “19 Real Estate Social Media Marketing Tips to Generate Leads”

How new luxury agents create high-end vibes and don’t break the bank

Establishing yourself as a luxury real estate agent doesn’t have to cost more, broker Tara Meier writes. It’s about a simplified aesthetic and a strong sense of your value proposition.

Breaking into the luxury real estate market can seem daunting, especially when you are just starting and your bank account isn’t quite where you’d like it to be. However, presenting yourself as a knowledgeable, polished and professional luxury agent does not require a vast budget. It’s about leveraging what you know, how you present yourself and the exceptional service you offer.

Click Here to read the full article on Inman Continue reading “How new luxury agents create high-end vibes and don’t break the bank”