Telling Stories That Convert: How to Increase Your Leads and Sales

Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions?

In this article, you’ll discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong.

Click Here to read the full article on The Social Media Examiner

Close more listings with this customized marketing proposal

Jimmy Burgess talks with team leader and managing partner Andrew Undem about his step-by-step, super-effective listing presentation and marketing proposal.

The days of winging a listing presentation are over. The current market environment and the expectation homeowners have for listing agents demands a professional presentation of the process for marketing a home. The following is the presentation Andrew Undem, managing partner and team leader of Sure Group with Berkshire Hathaway HomeServices Homesale Realty serving the Baltimore Metro area, utilizes to close over 90 percent of the listing appointments he goes on.

Click Here to read the full article on Inman Continue reading “Close more listings with this customized marketing proposal”

AI Automation Made Easy: How to Get Your Hours Back

Want to automate repetitive tasks with AI? Looking for the best AI tools and tech stack to streamline your workflow?

Discover how AI automation platforms like MindPal and TaskMagic can save you time, boost efficiency, and simplify your marketing processes—all without advanced coding.

Click Here to read the full article on The Social Media Examiner Continue reading “AI Automation Made Easy: How to Get Your Hours Back”

10 strategies that help agents ‘speak the language of staging’

Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market.

Pardon me, do you speak staging? An essential skill for new and seasoned agents is knowing what it takes to ensure a new listing looks as appealing as possible to potential purchasers. Here I’ll provide essential information about home staging and detailed checklists to make sure that important details are not lost in the shuffle of preparing your listing for the market.

Click Here to read the full article on Inman Continue reading “10 strategies that help agents ‘speak the language of staging’”

It’s All About the People: Building Relationships as a New Agent

In the real estate business, no relationships mean no deals. No deals = No money. Simple, right?

As I traveled the country as one of your NAR YPN reps, one thing is crystal clear: real estate is a referral business. If you’re new in the business, now is the time to put efforts in place to start building those referrals.

So, where do you start? With the people you already know and people who know you. You want to start with the people who are already in your corner, because they’re some of your biggest cheerleaders. Show them appreciation and watch it multiply.

Click Here to read the full article on The Realtor Magazine Continue reading “It’s All About the People: Building Relationships as a New Agent”

Cold calls are so 2024. Replace them with these strategies

Seeing diminishing returns from cold calling? There are plenty of ways to generate leads on an ongoing basis that work better, coach Verl Workman writes.

Cold calling. Nothing evokes more anxiety in sales and marketing — including real estate — than those two words. Why? Professionals are constantly seeking innovative ways to connect with potential clients, yet cold calling is the perennial go-to method.

Click Here to read the full article on Inman Continue reading “Cold calls are so 2024. Replace them with these strategies”

Create the Perfect Spring Marketing Calendar

Every year, as the snow melts and the flowers bloom, buyers and sellers flood the market. But success goes to the agents who plan ahead, build momentum, and follow a powerful marketing calendar.

The question isn’t “Will the market be strong?” but rather, “Will YOU be ready to capitalize on it?”

During Tom’s recent webinar – The Spring Listing Sprint – Curaytor CEO Jimmy Mackin shared some killer strategies for creating a Spring Marketing marketing calendar that keeps you on track, attracts sellers, maximizes lead flow, and puts you in control.

Click Here to read the full article on Tom Ferry.com Continue reading “Create the Perfect Spring Marketing Calendar”

Real Estate Photo Editing: Is It Worth Trying?

AI real estate photo editing offers faster and more affordable listings while leaving room for constant modifications.

With more and more house hunters turning to online Multiple Listings Services (MLS), the quality of property photos has become a make-or-break factor in attracting potential buyers. For years, traditional photo editing companies helped agents with their listings, but from 2020 onwards, AI real estate photo editing has burst onto the scene, promising faster turnarounds and jaw-dropping results.

Click Here to read the full article on Lab Coat Agents Continue reading “Real Estate Photo Editing: Is It Worth Trying?”

20 Engaging Real Estate Newsletter Ideas for 2025

A real estate newsletter is still one of the simplest and most cost-effective ways to engage and educate your audience. However, with so many trends left and right, how do you know which content to include in your newsletter? Well, you’re on the right page! I’ll give you engaging real estate newsletter ideas, explain why they’re essential, and share tools and resources to create and send them. Let’s get started!

Click Here to read the full article on The Close Continue reading “20 Engaging Real Estate Newsletter Ideas for 2025”

Creating AI Avatars: How to Create Video Clones for Business

Is your business invisible to potential customers because you aren’t using video? Do you know you need to do a video, but you’re worried about how you look on camera?

In this article, discover how AI video avatars can overcome your challenges and boost your exposure.

Click Here to read the full article on Social Media Examiner Continue reading “Creating AI Avatars: How to Create Video Clones for Business”