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Tag: Marketing

Build a Brand Bible & Develop a Marketing Plan

If you want people to see you as the go-to expert in your market, it starts with consistency — and that means building a brand bible.

A solid branding bible isn’t just about your logo or colors. It’s the foundation of your brand identity, your personal branding, and your long-term business success.

In fact, agents who document their brand strategy see more engagement, more referrals, and more clarity in every piece of content they put out.

But how do you actually create one?

Click Here to read the full article on The Close Continue reading “Build a Brand Bible & Develop a Marketing Plan”

Embracing Emotional Intelligence With AI: How to Remain Uniquely Human

​Feeling unsure how to stay emotionally connected in a world increasingly driven by AI? Wondering how to preserve your authenticity and human touch while embracing powerful new technologies?

In this article, you’ll discover how to integrate emotional intelligence with AI tools.

As more marketers and entrepreneurs integrate artificial intelligence (AI) into their daily work, we’re increasingly competing with other humans using AI, making our emotional intelligence the key differentiator that sets us apart in an environment of AI sameness.

Click Here to read the full article on The Social Media Examiner Continue reading “Embracing Emotional Intelligence With AI: How to Remain Uniquely Human”

Advanced LinkedIn Networking: How to Connect and Convert

Struggling to turn LinkedIn connections into real opportunities? Wondering how to go beyond surface-level networking and actually convert conversations into business results?

In this article, you’ll discover advanced LinkedIn networking strategies to help you build authentic relationships, boost engagement, and turn your professional presence into consistent growth for your brand or business.

Click Here to read the full article on Social Media Examiner Continue reading “Advanced LinkedIn Networking: How to Connect and Convert”

7 social media hacks every real estate agent needs

In a competitive market, these simple but powerful strategies from Alyssa Stalker can help agents boost visibility, grow engagement and generate real leads without feeling stretched thin.

Social media can be one of the most effective and free tools in your business arsenal. But for it to work, it has to be intentional. For real estate agents, consistency is important, but so is positioning. Showing up regularly while building trust and recognition as a local expert is what creates long-term visibility and brand equity.

Click Here to read the full article on Inman Continue reading “7 social media hacks every real estate agent needs”

9 Steps to Build a Brand Bible & Develop a Marketing Presence

If you want people to see you as the go-to expert in your market, it starts with consistency — and that means building a brand bible.

A solid branding bible isn’t just about your logo or colors. It’s the foundation of your brand identity, your personal branding, and your long-term business success.

In fact, agents who document their brand strategy see more engagement, more referrals, and more clarity in every piece of content they put out.

But how do you actually create one?

Let’s break it down step-by-step…

Click Here to read the full article on Tom Ferry.com Continue reading “9 Steps to Build a Brand Bible & Develop a Marketing Presence”

11 easy-to-copy, trending Instagram Reel examples

Focus on becoming the first person people think of when they think of your city, Jimmy Burgess writes, and your business will explode.

Do you ever wonder what you should be posting on Instagram? Wonder no more. This article shares 11 examples of Instagram Reels that top agents have found success with recently. I’ll break down why these Reels were successful and how you can model them in your local market.

Click Here to read the full article on Inman Continue reading “11 easy-to-copy, trending Instagram Reel examples”

Is Your Real Estate Marketing Keeping Up With Culture?

Think about the popularity of reality TV shows: Are you giving your audience something they’ll come back for? Content sponsor get.realtor explains how your professional website can fill the void.

Click Here to read the full article on The Realtor Magazine Continue reading “Is Your Real Estate Marketing Keeping Up With Culture?”

How to maximize the power of influencers in your marketing

Approach partnerships by offering value through venue access, co-hosted or co-branded events, or creative collaborations that resonate with your shared audiences, Rainy Hake Austin writes.

Traditional and online advertising have become all too easy to ignore. Our mobile phones and laptops, social media, streaming services, news channels — they’re all competing for a limited resource — our attention.

Click Here to read the full article on Inman Continue reading “How to maximize the power of influencers in your marketing”

4 advanced marketing tactics for real estate teams that really work

According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul.

Most real estate teams are operating on outdated marketing playbooks, relying on generic listings, stale Facebook ads and one-size-fits-all outreach. Then they wonder why leads are drying up and conversions are tougher than ever.

Click Here to read the full article on Inman Continue reading “4 advanced marketing tactics for real estate teams that really work”

Content at Scale: How to Train AI to Create Great Content

Struggling to keep up with content creation? Want to create more content in less time while maintaining consistency?

In this article, you’ll discover a practical strategy anyone can implement to create authentic content at scale with AI.

Click Here to read the full article on The Social Media Examiner Continue reading “Content at Scale: How to Train AI to Create Great Content”