Looking for ways to automate your work? Wondering if AI could help?
An artificial intelligence (AI) workflow is a process that uses AI to perform productive tasks for you repeatedly. The AI workflow is meant to automate and streamline your work, saving you time and resources while improving efficiency.
Click Here to read the full article on The Social Media Examiner Continue reading “AI Workflows: How to Get Started”
You’ve undoubtedly heard that you need to be sending marketing emails. Jason Pantana calls real estate email marketing the “Greatest marketing channel of all time.” But here’s the kicker… Bad marketing emails can hurt you just as much as good ones can help establish your market credibility.
Real estate email marketing requires precision and not generic ChatGPT copy which would only demonstrate how out of touch you are with your audience.
In this blog, I’ll show you five of my best real estate email marketing practices, how to write marketing emails, and five mistakes to avoid.
Click Here to read the full story on Tom Ferry.com Continue reading “Writing Real Estate Marketing Emails That Win Trust”
Truly engaging is an essential component in providing stellar service from first contact to closing. Author and trainer Bernice Ross provides a step-by-step approach to evaluating your skills.
With commission litigation, inflation and interest rates dominating the headlines, there’s one essential overlooked skill that overshadows all these issues and is the primary determinant of whether a lead will become your client: listening.
Click Here to read the full article on Inman Continue reading “The No. 1 skill you need to convert leads into clients”
The business of real estate is evolving at an ever-escalating pace. Identify and act on emerging trends, Jimmy Burgess writes, and separate yourself from your competition like never before.
Hall of Famer Wayne Gretzky famously said, “A good hockey player plays where the puck is. A great hockey player plays where the puck will be.”
The business of selling real estate is evolving at an ever-escalating pace. If you can identify some of the emerging trends and begin to act on those trends — proverbially skating to where the puck will be — you’ll be able to separate yourself from your competition like never before.
Click Here to read the full article on Inman Continue reading “The freshest business trends agents need to recognize in 2024”
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve.
Creating regular and engaging content is one of the biggest challenges that all agents face. I’ve been in the housing industry for 15 years and first got my start in property management in 2009 when the economy and the real estate industry saw their hardest downturns in many decades.
Click Here to read the full article on Inman Continue reading “How to create content that connects you to your community”
Answer: It fills your marketing funnel with warm leads. Here’s what that looks like on social media.
Do you remember the last time someone hung up on you?
Have you ever been the one doing the hanging up? Rejection, hurt, anger, surprise and embarrassment are the feelings associated with such interactions. How do we overcome them? The answer lies in the art of active prospecting.
Click Here to read the full article on Realtor Magazine Continue reading “What Does Active Prospecting Unlock for You?”
You need to front-load your marketing before interest rates drop into the 5s so you’re ready to cash in on the listing that will be ready to hit the market.
We’ve given you LOTS of strategies, but what you really need is a plan. In this episode of the Tom Ferry Show, that’s exactly what I’ll give you.
I’m proposing a 100-day challenge that gives you exactly the marketing you need to be running until the summer market kicks off. If you follow it, I’m absolutely certain you’ll be sitting on more listings than you ever have before – because the market is HEATING UP!
Click Here to watch the full episode on The Tom Ferry Show Continue reading “A 100-Day Plan for Listings”
John Wetmore, a system and sales expert, unveils the strategies behind his lead management success. These techniques, which he personally applied and imparted to over 2,000 insurance agents and multiple agencies, have proven to be highly effective.
82% of salespeople believe that building relationships with their leads and clients is the most important part of selling, yet 48% of salespeople never make a follow-up attempt when contacting leads.
Click Here to read the full article on Grit Daily Continue reading “How to Leverage Leads Like a Master”
