With more homes likely hitting the market this summer, buyers may finally be finding some choice. Here’s how to connect with consumers dipping their toes into home buying after being sidelined in the too-hot housing market.
Click Here to read the full article on The Realtor Magazine Continue reading “5 Tips for Converting Online Leads Into Clients”
Whether you’re a new agent or a seasoned pro needing to regain momentum, geographic farming isn’t just a marketing tactic — it’s a foundation, Jimmy Burgess writes.
If you’re not known as an expert for a specific community or area, then you’re not an expert. Geographical farming is a foundational strategy for agents looking to build a consistent business with a steady flow of listing opportunities.
Click Here to read the full article on Inman Continue reading “The farming framework: A proven system for listing-driven growth”
Stop chasing leads and start creating memorable outreach in person and online with helpful circle prospecting strategies from broker and lead gen specialist Josh Ries.
Circle prospecting isn’t dead, but the way most agents are doing it might as well be. The method still has legs, but it’s long overdue for an upgrade. While agents have modernized their dialing tools and data sources, their follow-up strategy hasn’t evolved since the Blackberry era.
Click Here to read the full article on Inman Continue reading “Your circle prospecting plan is outdated. Here’s how to fix it”
When you know the strengths, weaknesses and gaps in your business, your competition and your market, you don’t chase growth — you attract it, broker Amy Stockberger writes.
Spring isn’t just a season of growth; it’s a wake-up call for real estate pros to sharpen their edge.
And let’s be honest: You can’t stand out from your competition if you don’t know what they are offering — including the strengths, weaknesses and gaps that exist in your market among your competition.
Click Here to read the full article on Inman
As a new real estate professional who is a REALTOR®, you’re stepping into a competitive world where success goes beyond closing a deal—it’s about earning trust that brings clients back and inspires them to refer you. The numbers tell the story. In 2023, the National Association of REALTORS® reported that 20% of an agent’s business comes from repeat clients and 21% from referrals. That’s a powerful opportunity for young professionals like you to build a thriving career.
Click Here to read the full article on Realtor Magazine. Continue reading “A Step-by-Step Guide to Build Repeat Business and Referrals”
Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions?
In this article, you’ll discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong.
Click Here to read the full article on The Social Media Examiner
Rick Guerrero talks with Rich Pobre to find out how he is bringing in new clients and building his sphere of influence with social media marketing.
Social media isn’t just a place to post pictures of your listings — it’s a lead machine if you use it right. The problem is that most Realtors either overcomplicate it or don’t stay consistent long enough to see results.
I recently sat down with @rich_your_realtor, otherwise known as Rich Pobre, a Las Vegas agent who figured it out. He didn’t reinvent the wheel or spend thousands on ads. He kept it simple, stayed consistent and built a system that now brings in hundreds of monthly leads — all from social media.
Click Here to read the full article on Inman Continue reading “How this Las Vegas Realtor made social media a lead-gen machine”
Seeing diminishing returns from cold calling? There are plenty of ways to generate leads on an ongoing basis that work better, coach Verl Workman writes.
Cold calling. Nothing evokes more anxiety in sales and marketing — including real estate — than those two words. Why? Professionals are constantly seeking innovative ways to connect with potential clients, yet cold calling is the perennial go-to method.
Click Here to read the full article on Inman Continue reading “Cold calls are so 2024. Replace them with these strategies”
Every year, as the snow melts and the flowers bloom, buyers and sellers flood the market. But success goes to the agents who plan ahead, build momentum, and follow a powerful marketing calendar.
The question isn’t “Will the market be strong?” but rather, “Will YOU be ready to capitalize on it?”
During Tom’s recent webinar – The Spring Listing Sprint – Curaytor CEO Jimmy Mackin shared some killer strategies for creating a Spring Marketing marketing calendar that keeps you on track, attracts sellers, maximizes lead flow, and puts you in control.
Click Here to read the full article on Tom Ferry.com Continue reading “Create the Perfect Spring Marketing Calendar”
The real estate industry is very competitive, so learning how to get clients in real estate is a game-changer. Whether you’re just starting or a seasoned pro, obtaining new clients and keeping them will help your business thrive. While it’s essential to acquire clients, you must have the ability to build trust, provide value, and create lasting relationships for repeat business. Let’s dive into 11 proven ways for you to win and retain clients in real estate.
Click Here to read the full article on The Close Continue reading “How to Get Clients in Real Estate: Our Top 11 Tips for 2025”
