feedback

5 ways to gather client feedback to drive improvement and innovation

We all want to grow and improve our services, The Agency’s Rainy Hake Austin writes, and getting feedback is the first step in doing that.

You really never know how you’re doing until you ask for feedback. As a leader in the real estate industry, I’m always hyper-aware that our perception of our client service experience can only be verified by soliciting feedback — and in the right way. This applies to how agents assess their client experience and, also, how we assess our service to our agents.

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Lost a new business pitch? 5 reasons clients will never tell you

It’s generally understood in agency reviews that, when all is said and done, clients will disclose why agencies won or lost the business — it’s part of the unspoken contract when participating in these reviews.

As an agency search consultant, I even include a stipulation in my contracts that clients must provide feedback to every participating agency. In the spirit of transparency and trust – qualities that all clients want in an agency partner – and out of respect for the amount of time that agencies invest in pitching, it’s only fair that if they don’t win the business, they receive feedback to learn and improve for next time.

Click Here to read the full article on PR Daily Continue reading “Lost a new business pitch? 5 reasons clients will never tell you”