How to engage brokerage clients through SEO and content creation

Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes.

In today’s real estate market, the dominance of national companies like Zillowand Homes.com makes it challenging for regional brokerages to rank for broad keyword terms like “homes for sale in [City].”

Click Here to read the full article on Inman Continue reading “How to engage brokerage clients through SEO and content creation”

Content That Triggers Massive Reach on Social Media

Want to use organic content to grow your reach? Wondering what types of content create engagement the algorithm values?

In the ever-evolving world of digital marketing, creating content that captures attention and drives engagement on social media platforms is crucial for success. Andy Crestodina, co-founder and strategic director of Orbit Media and author of Content Chemistry, shares his insights on crafting content that sparks conversation and achieves massive reach on social media.

Click Here to read the full article on The Social Media Examiner Continue reading “Content That Triggers Massive Reach on Social Media”