Managing anxiety around the home sale process can preserve deals and ensure more effective decision-making for you and your clients, Josh Ries writes.
Most listings do not fall apart because of staging, photos or the sign in the yard.
They fall apart because anxiety starts driving decisions, and nobody names it early enough to stop it.
In a slower market, sellers interpret silence as danger. They compare today’s showing pace to the neighbor’s sale from three years ago. They assume a price reduction means failure, not strategy. Once anxiety takes the wheel, the listing gets weird fast, tense texts, rushed decisions, price drama, cancelled deals and expirations that “came out of nowhere.”
Click Here to read the full article on Inman Continue reading “5 ways to stop listing anxiety from wrecking your price, process, profit”
