Menu

Tag: brokerage

How to diversify your marketing as a luxury real estate brokerage

Diversifying your marketing offering is not just about adopting new tactics, The Agency’s Rainy Hake Austin writes. It’s about meeting (and exceeding) the client’s changing expectations.
No matter what the current or future market has in store, one truth remains constant: Successful brokers and agents must always stay agile and innovative in their marketing efforts.
Click Here to read the full article on Inman

Continue reading “How to diversify your marketing as a luxury real estate brokerage”

Back to Basics: Social Media Marketing for Your Brokerage

A social media marketing plan can help you develop and maintain an online audience, so long as you’re providing them useful information and interacting regularly.

Your relevance on social media as a brokerage, depends on a plan that’s more robust than simply posting new listings and sold listings or an online welcome for new agents, says social media expert Jenn Herman of Jenn’s Trends in San Diego, Calif. This kind of content, while good at showcasing that your brokerage is full of agents who can get the job done, doesn’t necessarily provide your audience with any value.

Click Here to read the full article on The Realtor Magazine Continue reading “Back to Basics: Social Media Marketing for Your Brokerage”