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Tag: brand

How agents like Ryan Serhant build businesses on social media

In recent months, Inman spoke with agents succeeding on many different social platforms. Now all their tips are gathered in one place — plus some bonus tips from Ryan Serhant.

Social media is as important today as it ever has been for real estate agents.

From generating leads, to showcasing listings to revealing one’s personality to clients and more, social media helps agents grow their businesses on many levels.

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How to define your target audience without losing existing business

Build your brand around a location or property type you’re passionate about, Nick Schlekeway writes, and watch your business take off.

When you first get into real estate, your business is built on hustle. You say yes to every opportunity, every client, every ZIP code and every transaction that comes your way.

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Strengthen Your Brand with Effective SWOT Analysis

6-8% of the people in your database will buy or sell a home in the next 380 days. To capitalize on this, you need to go all in on maximizing your opportunities and ramping up your marketing, and that starts with a SWOT analysis.

Doing a SWOT analysis will help you play to your strengths, minimize your weaknesses, and safely navigate the threats facing your business. It’s an essential component of your business plan and overall marketing strategy that too many agents overlook.

In this blog, I’ll walk you through how to conduct a SWOT analysis for real estate, provide SWOT examples, and explain how you can use these insights to supercharge your real estate marketing plan and overall strategy.

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Luxury real estate is a team sport

Elevating your brand and providing stellar service to high-end clients, luxury expert Kofi Nartey writes, means becoming the hub of a trusted, supportive service ecosystem.

Having played sports at the highest levels, I have come to appreciate the importance of having the right team.

Even in my 10-year professional acting career, I saw the efforts of everyone around me and how they contributed to a successful show or movie. This included the writers, producers, set designs, wardrobe, hair and make-up, grips, gaffers and more, who created the perfect environment for us actors to be in character and deliver the ultimate performance.

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How to Build Your Real Estate Brand

Building a successful real estate brand isn’t just a step; it’s your key to unlocking doors, literally and figuratively. In this guide, we’ll provide a step-by-step approach for establishing your brand while emphasizing the importance of nurturing relationships and using a Customer Relationship Management (CRM) system.

Click Here to read the full article on The Realtor Magazine Continue reading “How to Build Your Real Estate Brand”