agent tips

These 5 Professional Insecurities Could Cost You Money

Most real estate professionals all have that one thing they absolutely don’t want to do: public speaking, door-knocking, networking. The reality is that not partaking in certain aspects of the business could be costing you money or keeping you from reaching your full potential in the business. YPN member, real estate trainer and presenter, Heather Haase, recently covered some common industry phobias and how to overcome them on the Agent Inner Circle blog. Her original post was written in a Halloween theme, and each phobia is listed as a well-known Halloween character: ghouls, ghosts and phantoms to name a few.

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5 Things to Ensure Your Best Year in Real Estate

Want to make next year your best year in real estate? With time running out, you need a plan to set yourself up for massive success. Tom Ferry has analyzed the strategies of thousands of top agents and the unique market conditions ahead – and he’s narrowed it down to five key moves you need to make.

In this episode of the Tom Ferry Podcast Experience, Tom breaks down the five essential steps that will ensure next year is your best year in real estate. From refining your Unique Value Proposition to perfecting your schedule and taking a unique stance on your fees, this episode is packed with actionable insights you can implement immediately.

Click Here to watch/listen to the full episode on Tom Ferry.com Continue reading “5 Things to Ensure Your Best Year in Real Estate”

Breaking bad news: How to have tough client conversations

The energy you bring to client communication, Rachael Hite writes, can be the difference between a peaceful process and buyer or seller meltdown.

A soft skill you need to master as an agent (and no worries you will have plenty of opportunity) is the fine art of breaking bad news to clients. Real estate transactions are nuanced and complicated, and there will be many instances where portions of the transaction or even the entire transaction will be wrought with bad news or poor outcomes.

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How Far Is Too Far With Home Staging?

Fifty-two years ago, Barb Schwartz debuted the concept of home staging based on her theatrical background and belief that properties could be improved before being listed. The staging process continues to evolve from its beginnings, which was mostly about simple decluttering and a few trending props. It has transitioned to extensive redecorating, including painting, bringing in new furnishings and even having playlists to add the most soothing background sounds.

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7 Habits to Boost Productivity and Well-Being in a Complex Profession

You’re in a rewarding profession—helping people realize a significant life goal. But selling real estate comes with distinct challenges. While constantly working to fill your pipeline, manage client expectations, and achieve a sense of work-life balance, you’re likely to face moments of financial uncertainty, performance pressure and market volatility, as well as feelings of isolation and loneliness. As an educator with a mom who has been in the business 40 years, I’ve seen these challenges up close. So what can you do to counteract those stressors?

Consciously drive for productivity. Productivity can create a positive feedback loop in which success leads to increased confidence and motivation, further reducing stress and promoting a healthy work-life balance.

Click Here to read the full article on Realtor Magazine

Welcome to the brand new rules of advertising

The recent Cannes Lions International Festival of Creativity embodied the dawn of a new era for marketing. Here are the four new rules of brand-building and business growth.

In 2011, the Cannes Lions International Advertising Festival changed its name to the Cannes Lions International Festival of Creativity due to, according to organizers, the evolution of the industry. The traditional definition of advertising didn’t apply anymore—justifiably so at the time.

Click Here to read the full article on Fast Company.com Continue reading “Welcome to the brand new rules of advertising”

Agents need to embrace the new and the old to succeed

Danny Hertzberg, Jill Hertzberg and others shared the stories and tips that helped them succeed while on stage Wednesday at Inman Connect Miami.

When Danny Hertzberg joined the family business at the Jills Zeder Group back in 2008, he pushed for change.

“When I came into the business, I thought it was insane that we were sending out brochures,” Hertzberg recalled Wednesay while on stage at Inman Connect Miami. He went on to say that Facebook was in its earliest stages at that point, while other platforms such as Instagram hadn’t even been invented yet. Nevertheless, Hertzberg pushed for change.

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How to Get Into Luxury Real Estate: 10 Tactics

There’s this misconception that becoming a luxury real estate agent has to do with something other than skill, strategy, and ambition. Some agents think you either need to already need to be wealthy or have a ton of industry experience or just get extremely lucky. And sure, all those things help, but they’re not necessary.

All it actually takes to break into luxury real estate is a well executed plan, hard work, and patience. Of course, that’s easier said than done. But as you probably already know, it’s worth it.

In this blog, I’ll show you ten tactics you can use to break into high-end real estate and become known as the luxury realtor in your area.

Click Here to read the full article on Tom Ferry.com Continue reading “How to Get Into Luxury Real Estate: 10 Tactics”

11 ways to say no (without actually having to say no)

Saying no is easy when Bark Twain and Winnie the Poodle play tug of war with our Nike Air Force 1s. The rest of the time, it’s hard. This is especially true when we must say no to our family, friends, co-workers and clients.

Part of the challenge is that we routinely overestimate the cost of saying no. Will they think I’m rude or selfish? If I decline today, will I still get invited next time? Still, the only way to take ownership of our limited time is to control our commitments with strategic nos.

Click Here to read the full article on Inman Continue reading “11 ways to say no (without actually having to say no)”