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28 Real Estate Instagram Posts That Attract Clients

Social media is the go-to method for marketing your real estate business online, and Instagram is proving to be one of the best social media networks for realtors. However, consistently creating good-quality real estate Instagram posts can be challenging. To help you get more ideas, I’ve collected 28 unique Instagram real estate post examples and templates.

Click Here to read the full article on The Close Continue reading “28 Real Estate Instagram Posts That Attract Clients”

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst enemy. That’s where time management tools come in.

Working smarter is just as important as working hard. There are so many real estate time management tools available that will help you free up time, close more deals, and manage your life without overwhelming stress. Why would you not be using every tool you possibly can?!

Click Here to read the full article on Tom Ferry.com Continue reading “10 Time Management Tools Every Agent Needs”

AI Operating Systems: The Next Level of AI for Business

Are you struggling to keep up with the relentless pace of AI? Wondering how to move beyond simple prompts and chatbots to build AI systems that transform how your business operates?

In this article, you’ll learn what AI operating systems are, why they represent the next level of AI for business, and how to build them step by step.

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Your Sphere of Influence is Your Real Estate Goldmine

Your sphere of influence isn’t just a list of contacts—it’s the foundation of a thriving real estate business. While many agents try to bring in new clients and spend heavily on advertising, top agents know their strongest source of business comes from the people they already know and have served. In fact, according to the National Association of REALTORS®, 89% of sellers would work with their agent again or recommend them to others. The challenge isn’t recognizing your sphere’s value—it’s maintaining consistent connections that turn goodwill into real business.

Click Here to read the full article on Lab Coat Agents Continue reading “Your Sphere of Influence is Your Real Estate Goldmine”

The 7 must-have real estate sales success fundamentals

Wondering if you have the right stuff for a career in real estate? Trainer and author Bernice Ross offers seven chracteristics that signal success.

Not everyone is cut out for a career in real estate sales. You can have the best business background and the best systems in the world, but if you haven’t mastered the seven fundamentals below, chances are your income is already plummeting due to today’s tough market.

Click Here to read the full article on Inman Continue reading “The 7 must-have real estate sales success fundamentals”

Positioning Strategy: How to Ensure Your Message Connects

Have you ever launched a marketing campaign only to hear crickets? Or struggled to explain what makes your company different—despite having a great product or service?

In this article, you’ll discover a five-part framework for developing a winning positioning strategy, including how to test your assumptions, gather multi-source market insights, and get internal and external buy-in for your messaging.

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The 7 C’s of highly successful agents (and how to apply them)

How do you become a highly successful real estate agent? Success always leaves clues. Over the years, I’ve noticed agents who consistently grow their businesses and deliver incredible client experiences share many of the same qualities.

Today, I want to break down the 7 C’s that make a great real estate agent, and more importantly, how you can apply them in your own business right now.

Click Here to read the full article on Inman Continue reading “The 7 C’s of highly successful agents (and how to apply them)”

10 Time Management Tools Every Agent Needs

If you feel like there aren’t enough hours in the day, you’re not alone. Between lead gen, showings, negotiations, marketing, paperwork (ugh), and somehow maintaining a personal life, time can feel like the real estate agent’s worst enemy. That’s where time management tools come in.

Working smarter is just as important as working hard. There are so many real estate time management tools available that will help you free up time, close more deals, and manage your life without overwhelming stress. Why would you not be using every tool you possibly can?!

Click Here to read the full article on Tom Ferry.com Continue reading “10 Time Management Tools Every Agent Needs”

19-step real estate agent’s guide to effective home showings

Team lead Carl Medford writes that developing a process for conducting home showings will help you manage client experiences with confidence.

Over the years, I have shown thousands of homes to prospective buyers. As a new agent, I was unsure how to begin, but I quickly developed some fundamentals that have stood the test of time. Although showing access differs from market to market, here are the basic procedures that will work in most cases.

Click Here to read the full article on Inman Continue reading “19-step real estate agent’s guide to effective home showings”

Educational Video Ads: The Secret to More Leads and Sales

Have your organic videos hit a ceiling—great views, but disappointing conversions? Wondering why your competitors are turning video content into a lead-generation machine while your results stay flat?

Educational video ads offer a performance-driven approach that combines storytelling, targeting, and conversion psychology in one powerful format.

Click Here to read the full article on Social Media Examiner