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Your circle prospecting plan is outdated. Here’s how to fix it

Stop chasing leads and start creating memorable outreach in person and online with helpful circle prospecting strategies from broker and lead gen specialist Josh Ries.

Circle prospecting isn’t dead, but the way most agents are doing it might as well be. The method still has legs, but it’s long overdue for an upgrade. While agents have modernized their dialing tools and data sources, their follow-up strategy hasn’t evolved since the Blackberry era.

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Becoming an AI-First Company: From Chaos to Clarity

Struggling to integrate AI across your organization without adding more confusion and complexity? Wondering how successful businesses are aligning teams and workflows to truly embrace AI-first operations?

In this article, you’ll discover a practical framework for transforming your company into an AI-first organization—so you can cut through the chaos, unlock clarity, and lead with confidence in a rapidly evolving business landscape.

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Timeless Advice Agents Can Share With Their Buyers

A buyer’s decision isn’t just about square footage or lot size—it’s about how they want to live. The house they buy will shape their days: where the sun rises in the morning, how the air smells when the wind changes, what they hear at night when the world has gone to sleep. Whether they are flush with cash or counting every cent, the frame of good decisions does not change. They are choosing how they’ll live by choosing where to live.

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Trending: Agents, it’s time to show your face (and find your voice)

From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down.

Social platforms are doubling down on visibility — whether that means spotlighting personality-driven content, surfacing job listings more effectively or amplifying what others are saying. This is evident in personality-driven content, job listings and user-generated content. Platforms like Instagram Reelsemphasize engaging content, while AI optimizes ad delivery.

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How To Become a Successful Real Estate Agent

If you look at popular culture and shows like “Selling Sunset,” you might think that becoming a successful real estate agent is easy for anyone interested in dope properties and chic outfits. In reality, it isn’t for the faint of heart; it takes serious time, effort, and willingness to push through challenges. 💪

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Have you been using AI wrong? This missing piece unlocks real results

Starting today, trainer Bernice Ross writes, you can train your artificial intelligence platform to create more intentional, purposeful and personal outputs for your real estate business.

Most agents and brokers are wasting time using AI all wrong. In a recent video from Michael Fielden Talks Tech, he introduced a strategy called the “Master Prompt” that I’d never heard anyone explain before. While it takes some effort to build on the front end, the master prompt approach will save you hours of time. Better yet, it allows the AI to create customized results exclusively for you that no competitor can replicate.

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10 ways to set the stage for offers that win

Writing a winning offer isn’t rocket science, team leader Carl Medford writes, but it takes attention to detail, an understanding of best practices and a willingness to communicate.

I was recently asked to write an offer for a buyer outside our normal service area. Since our core business is located in the uber-competitive Greater San Francisco Bay Area, we have well-honed systems designed to help our sellers maximize their returns.

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How to Properly List a Home: A Checklist for Real Estate Agents

You got the listing! Now what?

If you’re feeling that rush of excitement mixed with a bit of “What now?”—don’t worry; you’re not alone. The most successful agents have a clear process in place for listing and selling a home.

Click Here to read the full article on Realtor Magazine Continue reading “How to Properly List a Home: A Checklist for Real Estate Agents”

Trending: Google goes all-in on AI — are you ready?

From shopping to video to ads, Google’s updates signal a major shift in how brands — and agents — connect with their audiences. Digital marketing expert Jessi Healey breaks it down.

AI is no longer a side tool — it’s the system. At Google’s I/O and Marketing Live events, the company unveiled a flood of updates that touch everything from how we search to how we shop and create.

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Creating Share-Worthy Instagram Content That Outperforms

Struggling to get your Instagram posts noticed, let alone shared? Wondering how top creators and brands consistently craft content that drives engagement and reach?

In this article, you’ll discover proven strategies for creating high-performing Instagram content that grabs attention, encourages shares, and delivers real results so you can grow faster without chasing off-brand trends.

Click Here to read the full article on Social Media Examiner Continue reading “Creating Share-Worthy Instagram Content That Outperforms”