9 Ways to Generate Extra Revenue from Existing Customers

cquiring new customers for your business is generally more difficult and costly compared with retaining the existing ones.

When it comes to increasing revenue, businesses often prioritize acquiring new customers and disregard the possibility that they can earn more from their current customer base.

Acquiring new customers is a tedious and time-consuming process. It often requires you to offer heavy discounts or spend excessively on promoting your solutions.

So, focusing on your existing customers and exploring new ways to generate more revenue from them may be a viable strategy worth considering.

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12 factors that convince a buyer to pay a full-service commission

Expressing your value to clients begins with knowing yourself, writes mega-team leader Carl Medford. You cannot articulate what you have never taken the time to determine on your own.

As the fallout continues from the landmark commission lawsuit, real estate agents across the country are assessing the damage and pondering the way forward. At the heart of the issue is the decoupling of commissions and the inability, as outlined in the National Association of Realtors settlement, for listing agents to display buyer agent compensation on MLS platforms, tentatively beginning sometime in July 2024.

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A Playbook for Agents Working With First-Time Buyers

Buying a single-family home for the first time is challenging, but even more so in a time of inventory shortages and affordability issues; help ease anxiety by sharing these useful steps.

A house is typically the largest investment people make. It keeps some up at night, worrying if they’ve budgeted properly to afford the downpayment and the maintenance of the home on top of their regular expenses like food and transportation. The process is an emotional one.

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A never-fail, step-by-step blueprint to consistently find listing leads

Change is coming, so it’s time to make sure you’re leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming.

When change happens, the key to success is to find the most effective strategy possible that will generate results and execute on it. The time-tested strategy of geographical farming worked in the past, is working now, and will continue to work in the future.

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3 ways to help homeshoppers engage more with your listings

Stand out in a crowded market with these innovative strategies to expand buyer engagement and showcase your listings.

As homeowners grow weary of waiting for the low-interest rates of 2021 to return, Zillow economists¹ predict more homes to hit the market this year. And while more listings offer great news for agents, the uptick in inventory can also mean more competition among agents to capture engagement among prospective buyers.

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Digital tools for real estate photography

We are used to the amazing quality of images – both online and in print because this is the overall standard. That’s why your role as a real estate photographer (or agent) does not end with the click of the shutter. Even if you have a solid tripod, a great camera, and the best lens for the job, you still need to know how to edit the images you take! Your editing workflow can be as basic as adjusting contrast or color saturation; nevertheless, it is part and parcel of your daily work.

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How To Effectively Communicate With Clients In A Competitive Market

Effective communication skills are necessary in today’s competitive real estate market, making successful communication essential to developing strong client relationships and closing deals. While communicating directly can present unique obstacles, this blog post will highlight some challenges while emphasizing the significance of creating long-lasting client relationships.

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How Leading Agents Are Preparing For The AI Real Estate Revolution

However you may feel about artificial intelligence (AI), whether you believe it to be the future of innovation or the end of it, the technology’s recent surge has shown us that one thing is for certain—AI is not to be ignored.

As such, leaders across the span of industry, from manufacturing to security to retail, are finding ways to implement this booming technology to streamline their processes.

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Viral Listing Strategies for Multiplying Transactions

What exactly are viral listing strategies? Imagine if there were ten plays you could run which would allow you to consistently leverage one listing into two more listings and three buyers.

Would you be interested in that? I thought so. In this episode of the Tom Ferry Show, I’ll show you 10 viral listing strategies that will help you break through all the challenges in the market, including the lack of inventory, and start multiplying your transactions.

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Content That Triggers Massive Reach on Social Media

Want to use organic content to grow your reach? Wondering what types of content create engagement the algorithm values?

In the ever-evolving world of digital marketing, creating content that captures attention and drives engagement on social media platforms is crucial for success. Andy Crestodina, co-founder and strategic director of Orbit Media and author of Content Chemistry, shares his insights on crafting content that sparks conversation and achieves massive reach on social media.

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