Want to improve your marketing content? Wish you could more easily extract meaningful insights from your analytics?
Learn step-by-step how to use AI tools to analyze your marketing data and content, helping you make data-driven decisions that improve your content performance across all channels.
Click Here to read the full article on The Social Media Examiner Continue reading “Using AI as a Content Analyst: How to Plan Your Next Steps”
Stop blaming the leads, the market or your CRM. The problem — and the solution — rests squarely on your shoulders, consultant Chris Pollinger writes.
If you’re a real estate agent constantly chasing more leads, it’s time for a reality check: You don’t need more leads. You need to work the ones you already have.
I know, I know. That’s not the sexy, motivational mantra you wanted to hear. It’s not what the lead generation companies want you to believe, either. But here’s the unfiltered truth — your lack of closings isn’t because you don’t have enough leads. It’s because you’re not following up with the ones you’ve got.
Click Here to read the full article on Inman Continue reading “No, you don’t need more leads. Here’s what to do instead”
Marketing strategies, just like any other business asset, are best when diversified. The problem is, the more comprehensive your marketing playbook, the more difficult it can be to gauge how much you’re spending vs. how much you’re making. That means you need to optimize your marketing budget if you want to make your business as profitable as possible.
Click Here to read the full article on Tom Ferry.com Continue reading “Your Real Estate Marketing Budget: Plan, Track, Succeed”
Bernice Ross talks with real estate marketing expert Tiffany McQuaid, who shares insights gleaned from her latest book to help operate from a place of authenticity and intention.
Tiffany McQuaid, president of McQuaid and Company, is one of the most innovative and prolific marketers in the real estate industry. Her new book, The Inth Degree, which was rated No. 6 on Inman’s must-reads for 2025, is packed with inspirational tips to help you differentiate yourself from the competition, build an effective brand, and overcome life’s toughest business and personal challenges.
Click Here to read the full article on Inman Continue reading “Real estate marketing for 2025: Get ready to go all in”
The reality TV landscape saw some major shifts in 2024 as legacies departed the space and new strong players emerged. Here’s a rundown of the highlights and what we’re watching for in 2025.
The landscape of real estate reality TV saw some major shifts in 2024 as legacies departed the space and new strong players emerged.
Click Here to read the full article on Inman Continue reading “Moves and shakeups made 2024 a big year for real estate reality TV”
Tired of throwing marketing spaghetti at the wall? Want a proven system to generate consistent leads and sales?
Learn a simple 4-step marketing framework that helped generate millions in revenue by focusing on audience building, lead generation, and strategic conversion.
Click Here to read the full article Continue reading “Marketing Strategy Framework: How to Get More Leads & Sales in 2025”
With the right mindset, clear goals and a commitment to excellence, CEO Craig Tann writes, you can turn any challenge into a success story.
In my 21 years in the industry, I’ve seen cycles come and go, but one thing remains constant: Those who stay prepared, focused and resilient always come out ahead.
As we look ahead to 2025, I want to share insights that can help agents, teamsand brokerages turn any slow season into an opportunity for growth. Real estate is a dynamic field where planning, adaptability and a proactive mindset can make all the difference.
Click Here to read the full article on Inman Continue reading “2025 real estate forecast: How to thrive during the slow season”
Make each property listing memorable when you create events that are designed to get your listing seen and sold, Coldwell Banker Warburg’s Kevelyn Guzman writes.
Selling real estate is no small feat, and our agents know this firsthand. One memorable experience was partnering with Zadig & Voltaire to host a unique “Fashion Meets Real Estate” event at a luxury property. The collaboration transformed the space into a sophisticated showroom, blending high-end fashion with sleek interior design.
Click Here to read the full article on Inman Continue reading “These 5 marketing events will help move the needle on your listing”
The real estate email newsletter is one of the most important, underutilized, and effective marketing channels for agents. It’s your best method for engaging your database, nurturing leads, and generating interest for your brand.
In a year when 6% of your database will make a move, you need to have a killer strategy for your real estate email newsletter. On this episode of This Week in Marketing, Jason interviews Atlanta, Georgia’s Vanessa Reilly, who is one of the best email marketers in the business. Her emails are attention-grabbing, addictive, and – most importantly – they get people to take action.
Click Here for more information on Tom Ferry.com Continue reading “Your Ultimate 2025 Real Estate Email Newsletter Gameplan”
Are you neglecting LinkedIn in your video marketing strategy? Curious about how different video formats can help you reach and engage your target audience?
In this article, we’ll explore how to attract your ideal audience with LinkedIn video.
Click Here to read the full article on The Social Media Examiner Continue reading “Mastering LinkedIn Video: Attracting the Right Audience”
