When you know the strengths, weaknesses and gaps in your business, your competition and your market, you don’t chase growth — you attract it, broker Amy Stockberger writes.
Spring isn’t just a season of growth; it’s a wake-up call for real estate pros to sharpen their edge.
And let’s be honest: You can’t stand out from your competition if you don’t know what they are offering — including the strengths, weaknesses and gaps that exist in your market among your competition.
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