Developing areas of specialization enhances service, efficiency, and effectiveness and results in greater professional success for both teams and individual agents, coach Verl Workman writes.
Imagine going into a doctor’s office and being greeted by the doctor who then asks for your insurance information. Or having your general practitioner attempt to perform complex brain surgery. We live in a world where, as consumers, we get to select specialists for just about everything we engage in. We have a specialist for our haircuts, a different one for the color, a different specialist for skin care and another one who does feet.
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