cquiring new customers for your business is generally more difficult and costly compared with retaining the existing ones.
When it comes to increasing revenue, businesses often prioritize acquiring new customers and disregard the possibility that they can earn more from their current customer base.
Acquiring new customers is a tedious and time-consuming process. It often requires you to offer heavy discounts or spend excessively on promoting your solutions.
So, focusing on your existing customers and exploring new ways to generate more revenue from them may be a viable strategy worth considering.
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